Soofaβfemale founded smart cities startup
Vinyl, product & content design
Alongside developing in-house marketing materials for Soofa, a huge part of my role has been working closely with cities and clients to develop vinyl wraps and advertisements that support their voice/brand. Each vinyl includes important community information on the back.
On the front of our signs our e-ink display rotates client ads, community information, weather, community poll applets, transit and more. We have also expanded our layout designs to include full screen takeovers for clients.